On Wednesday, model Hailey Bieber sold her beauty and skincare brand Rhode to Elf Beauty Inc. in a $1 billion deal. In a statement on Wednesday, Elf said it would pay $800 million to the shareholders of Rhode in a cash and stocks combination.
This celebrity beauty brand has the highest valuation. No, it’s not Hailey Bieber’s Rhode or Selena Gomez’s Rare Beauty
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